How can artists effectively add and manage Direct Support Links on their SoundCloud profiles?

To add a Direct Support Link to your profile:

Access the Profile Edit Page:

• While using a web browser on your computer, go to your SoundCloud profile page and click the “Edit” button below your profile header.

Add a Support Link:

• In the “Your links” section, click the “Add fan support link” option.

• Enter the link to one of the supported payment platforms (e.g., PayPal, Cash App, Venmo, Bandcamp, etc.) and then click “Save changes.”

Display the Support Module:

• The new support module will appear prominently on your profile, making it easy for fans to provide financial support.

What are the best practices for promoting these support links and making them more effective?

To ensure your support links are effective:

• Select the Right Platform: Choose a platform that your fans trust and are familiar with. SoundCloud currently supports platforms like PayPal, Cash App, Venmo, Bandcamp, Shopify, Patreon, Kickstarter, and GoFundMe.
• Promote Across Channels: Share your support link across all your social media profiles, newsletters, and live streams to reach as many fans as possible.
• Engage with Your Fans: Be transparent about how the funds will be used, whether for new music projects, covering living expenses, or other needs. This transparency can encourage more fans to contribute.

What additional tips and considerations should artists keep in mind when using Direct Support Links?

• No Fees from SoundCloud: SoundCloud does not take any fees or commissions from the support you receive. However, be aware that the platform you choose may have its own transaction fees, so review their terms and conditions.
• Honor System: SoundCloud allows any creator to use this feature without restrictions. If you need financial support, feel free to use it. If you do not, consider how you might support other creators who are in need.
• Changing or Removing Links:
  • To change or remove a support link, return to the “Your links” section on your profile edit page.
  • Find your support link, make the necessary changes, or click the trash icon to remove it.
  • Click “Save changes” to finalize your updates.

What should artists know about the Direct Support Links feature’s background and future?

SoundCloud introduced Direct Support Links on April 2, 2020, in response to the financial challenges artists faced due to the COVID-19 pandemic. This feature allows fans to support their favorite artists directly on SoundCloud, and while the platform doesn’t take any fees, the future of this feature will evolve based on community needs. Artists can use the form provided by SoundCloud to provide feedback or suggest new platforms for support links.

By following these steps, artists can effectively utilize Direct Support Links on SoundCloud to receive financial support from fans, ensuring they can continue to create and share their music during difficult times.